
Group of women sitting at table talking
Hey Rich Bitch,
You can hustle your way to a bigger paycheck, but if you’re running on empty, what’s the point?
This week, we’re getting real about why vitality isn’t a luxury—it’s the foundation of everything you want to build.
Let’s build wealth you can actually enjoy.
— The Project Rich Bitch Team
💫 Ebbs & Flows
When My Body Hit Pause

Ebony smiling
You might remember back in August, I shared the story about my Virgin Islands wake-up call—the trip that turned into one of our most-read issues ever. (If you missed it, catch up here.) I was living my best life—sun, sand, family—and then, out of nowhere, my knee swelled up so badly I could barely walk for three days.
I’m a certified personal trainer, I teach Zumba, and I thought I could outwork anything. But even with all that, my body was waving a red flag I couldn’t ignore. According to my Whoop, I aged five years in just 30 days. My Healthspan score tanked, and my body was shouting, “I’m in distress!”—but I kept pushing.
That episode forced me to slow down and finally listen. Now, I’m more determined than ever to make sure every decision I make is rooted in my values framework:
Wealth. Autonomy. Vitality. Connection. Equity.
Action: Take two minutes to check in with your body right now. What signal have you been ignoring? Write it down—then commit to honoring it this week.
Vitality isn’t a luxury. It’s the prerequisite for impact, joy, and yes, wealth. Your body will always send signals—don’t wait until it’s an emergency to start paying attention.
— Eb
Scaling your impact shouldn’t mean scaling your stress. If you want to reach your audience while you recharge, this tool does the heavy lifting for you.
Shoppers are adding to cart for the holidays
Over the next year, Roku predicts that 100% of the streaming audience will see ads. For growth marketers in 2026, CTV will remain an important “safe space” as AI creates widespread disruption in the search and social channels. Plus, easier access to self-serve CTV ad buying tools and targeting options will lead to a surge in locally-targeted streaming campaigns.
Read our guide to find out why growth marketers should make sure CTV is part of their 2026 media mix.
📚 Abundance Academy: The ROI of Rest
Rest isn’t lazy—it’s strategic. Studies show that well-rested people make smarter financial decisions, negotiate better, and earn more. Sleep and recovery aren’t “soft”—they’re smart business moves.
When you’re rested, you’re sharper, more creative, and less likely to make costly mistakes. You show up to negotiations with confidence. You spot opportunities instead of missing them because you’re exhausted. Prioritizing sleep, recovery, and mental health isn’t indulgent—it’s essential to building real, sustainable wealth.
Action: Set a bedtime alarm tonight—just like you would for a morning meeting. Aim for 7-8 hours. Notice how your focus and energy shift when you actually honor your rest.
💰 Money Moves: The Vitality Budget
If you want to earn more, you’ve got to invest in the machine that makes it all possible—your body and mind. Here’s how to make vitality a line item, not an afterthought:
Review your budget and earmark 5-10% for wellness (gym, therapy, organic food, spa days)
Pick 1-2 non-negotiable vitality investments—what supports your energy and focus?
Track how these investments impact your mood, energy, and earning potential over the next month
Wellness isn’t a splurge. It’s the fuel for your ambition. And if you’re feeling guilt about spending on yourself, remember: every dollar you invest in your health is a down payment on your future earning power.
Action: This week, choose one wellness expense you’ve been putting off—therapy, a new fitness class, meal delivery, whatever feels most supportive. Make the investment and track how it impacts your energy.
You’re already investing in your wellness. Why not invest in your wealth with the same proactive mindset? Here’s a daily edge that fits your busy life.
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✨ Luxe Life: Luxury Wellness Tech Worth the Investment
Some wellness tech is all hype. But a few tools are worth every penny:
The right tech can give you data and accountability. But remember: no gadget replaces listening to your body. Invest in tools that help you recover, recharge, and optimize—not just hustle harder.
Action: Audit your wellness tech. Do you have a wearable or app you never use? Delete or donate what isn’t helping. Double down on what actually improves your sleep, recovery, or peace of mind.
Wellness tech isn’t the only thing getting smarter—so is the way we shop.”
Turns out, the best product recommendations blend AI smarts with human experience. This new report breaks down how creators (like you!) are shaping what’s next.
The Future of Shopping? AI + Actual Humans.
AI has changed how consumers shop, but people still drive decisions. Levanta’s research shows affiliate and creator content continues to influence conversions, plus it now shapes the product recommendations AI delivers. Affiliate marketing isn’t being replaced by AI, it’s being amplified.
Action Step: Invest in Your Vitality
Your challenge: Pick one vitality action this week—book a therapy session, sign up for a fitness class, meal prep, or schedule a spa day. Share your win with us!
Until next week,
Ebony Langston
Co-Founder, Project Rich Bitch
P.S. You can’t build wealth if you’re too burned out to enjoy it. Make your health non-negotiable—your future self will thank you.




